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Local SEO for Cleaning Companies

More booked jobs from Google. Or you don’t pay.

We rank residential and commercial cleaning companies in the Google local pack — the three-result map at the top of search. That’s where 80% of cleaning leads come from. We do that work, and only that work.

90-day results-or-refund guarantee
Month-to-month after first 90 days
No long-term contracts, ever
The problem

You’re invisible where it counts most.

When someone searches “house cleaners near me” or “office cleaning [your city],” Google shows three companies in the map pack. If you’re not one of them, you’re not in the conversation.

  • 01 Your Google Business Profile is barely set up — no posts, few photos, missing service categories.
  • 02 You have 12 reviews. The competitor ranking #1 has 247.
  • 03 Your website has one page that says “Services” and lists everything you do. Google doesn’t know what to rank you for.
  • 04 You serve 8 suburbs but you don’t have a page for any of them.
  • 05 You’re paying $40+ per lead on Google Ads because organic isn’t working.
What we actually do

Four levers. That’s it.

Cleaning SEO isn’t mysterious. There are four things that move the needle, and we do all four every month. No fluff, no “content strategy decks,” no monthly reports padded with vanity metrics.

01 / Foundations

Google Business Profile, fully optimized

Categories, services, service areas, attributes, weekly posts, photos, Q&A — every field that Google’s algorithm reads, dialed in. This is 60% of local pack ranking.

02 / Authority

A review system that actually runs

Automated post-job review requests via SMS and email. Response templates for every star rating. The goal: 5-10 new reviews per month, every month, on autopilot.

03 / Reach

Service-area pages that rank

One unique landing page per city or suburb you serve, optimized for “[service] in [city].” Each one is a fishing line in the water.

04 / Conversion

On-site fixes that turn visitors into bookings

Click-to-call, instant quote forms, trust signals, pricing transparency. Your traffic is wasted if your site doesn’t convert. We fix that first.

Transparent pricing

No quotes. No hidden fees.

Pick the package that fits your market size. Cancel anytime after the first 90 days.

Starter
$750/mo
Solo operators & single-city cleaners
  • Google Business Profile optimization
  • Weekly GBP posts & photo updates
  • Review automation system setup
  • 1 service-area page per month
  • On-page SEO fixes
  • Monthly call & ranking report
Start with Starter →
Scale
$2,000/mo
Multi-location & commercial-focused cleaners
  • Everything in Growth
  • 4 service-area pages per month
  • Commercial & residential dual strategy
  • Dedicated content writer
  • Link building campaigns
  • Weekly strategy calls
Start with Scale →

Founding Client Offer — 3 spots only

50% off the first month. Locked-in pricing for 12 months. Available through end of month for clients willing to share results publicly.

Claim a Founding Spot →
90
days
Results or Refund
Our promise

If we don’t move your rankings in 90 days, you don’t pay.

We measure two things at kickoff: your average map pack ranking for your top 10 keywords, and your monthly lead volume from organic search.

If neither has improved at the 90-day mark, we refund every dollar you’ve paid us. No arguments, no clawbacks, no awkward emails. We can afford to make this promise because we know what works in this industry. If we couldn’t deliver, we wouldn’t offer it.

Who we are

One specialist. One industry. No bloat.

Most agencies pitching you SEO work on dental practices, lawyers, e-commerce stores, and HVAC companies all in the same week. They’re generalists running playbooks. We aren’t.

SEO For Cleaners exists for one reason: cleaning companies have a specific buyer journey, specific keywords, specific local competitors, and specific objections. The strategy that works for a roofer doesn’t work for a maid service. We’ve built our entire process around residential and commercial cleaning, period.

That means faster onboarding, sharper recommendations, and case studies that actually look like your business. It also means we say no to a lot of work — if you’re not a cleaning company, we’ll send you somewhere else.

Common questions

The stuff you’re actually wondering.

How fast will I see results? +
Google Business Profile improvements often show within 2-4 weeks. New service-area pages typically rank within 60-90 days. Compounding traffic and lead growth builds month over month — most clients see meaningful lead volume increases by month 3-4.
Do you require long contracts? +
No. The first 90 days are required so we can deliver results (and so the guarantee makes sense). After that, you’re month-to-month. Cancel anytime with 30 days notice.
What if I already have a marketing person or agency? +
We work alongside them. SEO is specialized enough that even good general marketers benefit from a partner focused on it. We send them everything we do — no walled gardens.
Do you do Google Ads or social media? +
No. SEO only. If you need ads or social, we’ll refer you to people we trust. We stay in our lane on purpose — that’s the whole point.
What’s the free audit? +
A 20-minute screen-share walking through your current rankings, your top 3 competitors, your Google Business Profile gaps, and the 5 specific things we’d fix in month one. No pitch, no pressure. You leave with a list whether you hire us or not.
Let’s talk

Ready to be the first result in your city?

Book a free 20-minute audit call. We’ll show you exactly where you stand and what it would take to win your local market. If we’re a fit, we’ll talk next steps. If not, you’ll leave with a plan you can run yourself.